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1. RSS Feeds Provide Instant Themed Content

There are several publishers of RSS feeds that are specific to a particular theme. Since the feed is highly targeted, it could contain several keywords that you want to rank highly for. Adding these keywords to your pages helps Google tag your site as one with relevant content.

2. RSS Feeds Provide Fresh, Updated Content

RSS feeds from large publishers are updated at specific intervals. When the publisher adds a new article to the feed, the oldest article is dropped.These changes are immediately effected on your pages with the RSS feed as well. So you have fresh relevant content for your visitors every hour or day.

3. RSS Feeds Result in More Frequent Spidering

One thing I never anticipated would happen as a result of adding an RSS feed to my site was that the Googlebot visited my site almost daily. To the Googlebot, my page that had the RSS feed incorporated into it was as good as a page that was being updated daily, and in its judgement, was a page that was worth visiting daily. What this means to you, is that you will have your site being indexed more frequently by the Googlebot and so any new pages that you add to your site will be picked up much faster than your competitors. Read the rest of this entry »

Human beings are social by nature, and online communities or forums are the latest in a long progression of social organizations created by humankind. While many people join forums specifically for the social benefits, there are several good reasons for Internet entrepreneurs to join an online forum. Here are the top seven benefits you and your online business can reap.

The top reason many Internet business men and women join forums is for the search engine benefits. Many forums are tremendously popular with search engines and so not only rank well but also are regularly crawled. Most forums offer an introductions area as well as a signature area where you can promote your web site or sites. In addition, as you participate in a forum that is relevant to your site’s topic there will likely be opportunities to work your site into conversation. All these links can be of tremendous benefit in terms of search engine rankings and relevant back links.

However, if you think that search engine benefits are the beginning and end of the ways you and your Internet business can profit from joining a forum then you are missing out on a lot of learning.
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This article covers a much discussed topic in the SEO community. Also, clients and often site owners come up with questions about what links to get, and how to get them. Note that I will not consider reciprocal links here, because of better alternatives, and because their effectiveness only applies to a small number of sites, who use them under 10% of their overall link ratio. I will review the main types you want to get for your site.

The natural one-way links.
This one is solely based in good content and resources. This is the safest method of link building available as far as search engines, which look at the “intent” of links. But it is also the slowest. If your site is new, then as part of its launch, submit it to niche web directories. Start with a few highly trusted directories, but do not have more than 10-15% of your overall links coming from them. Don’t overlook industry-specific directories that may be paid or unpaid. These usually send highly qualified traffic and can be a real bargain. Directories will get you site many natural one-way links, at a natural speed of growth. This combination of type and speed is very beneficial. Look for sites that would benefit from offering users your content.

Linkbaiting, or link bait.
This one is not easy, and involves creativity. But it is worth every effort. Linkbaiting refers to content, videos, images or anything on your site that is created with the intention of increasing links to it. It is highly effective in getting links, probably the cheapest too, based on the cost of the “bait” you use, has no negative effects from the search engines, at least not for the moment, since all links generated look natural. When complemented by social bookmarking, the networks associated with these links will add even more value to them. Read the rest of this entry »

Inbound links has been a major factor in the SERP with major search engines especially Google throughout the last 6 years; obviously major search engines failed to find another effective metric to relay on in ranking websites other than links. Hence what search engines try to do now is tightening the space for link traders by penalizing any website/web master that tries to game their algorithm.

SEO service provider those focus all their SEO efforts only on link building need to change their beliefs that inbound links will not harm a site, that has been changed , a reckless link building campaign might end up your website penalized by Google.

Google now observing very closely the groth/history of every website’s links, any extra ordinary changes in the your inbound links groth might rise a red flag some where in Google Plex that triggers a human review or you may end up with a penalty by Google Bot without any human interfere, yes links are still the main factor that decide your ranking but what has changed is which links can help and which cannot, further more you need to know before add a link also which of them are harmful to your website and which are not, here is some tips to help you to build health links:
- Do not go after quantity, quality matters more. You can use some factors like PR, crawling frequency and inbound links to find good resource of links.
- Keep checking Google Webmasters guidelines for new rules (i.e. links exchange had been declared to be against Google TOS)
- Inbound links might harm your websites, stop listening to those who saying that inbound link will not harm your website as they are beyond your control, actually they can, try always not to trigger any red flag; thinks that might trigger red flag is a huge jump in your link building velocity or large amount of inbound links pointing to your website using the exact same anchor, even if you are smart enough to trick the robot you will not be able to trick a human audit.

SEO consultant in Toronto and other locations need to live with the reality that search engines evolve every day, if you need to stay in the game you need to evolve with the same rate or even faster. With the huge amount of data that is Google collecting daily from users it is getting very hard to game the results, as Google set almost a red flag for any changes in your site (inbound links, search engine traffic and user behavior on your website), so even if you tricked Google bot there will be a human being checking these red flags and take instant action in case he finds and violation of Google TOS.

Finally you can join the social SEO activities and conferences in your city to expand you knowledge and build your network, SEO Toronto Meet UP is an example for search engine optimization and link building social activities.