Aiame

Search engine copywriting is a field that continues to develop each and every day. Copywriting as a field continues to grow but this particular niche is growing at a much faster rate than the overall field. As the Internet continues to grow, more and more companies are relying up on the Internet for a higher percentage of sales. This will ensure that search engine copywriting will continue to be in demand.

To give a general background on search engine copywriting, we must first look at why this field is growing so rapidly. The number of searches that are done on the Internet is in the hundreds of billions annually. The way that most people are able to get to a website these days is through search engines. It is much harder for your website to be highly ranked without being optimized for search engines. The number of pages on the Internet has grown to over 4 billion so increasing importance has been placed upon the fact that your webpage is easy to search and is indexed by search engines. Read the rest of this entry »

Advertising on Craigslist is worthwhile for just about any business offering products or services. Whether these products are offered through ecommerce websites or physical stores, the business owners can see financial gains through advertising on Craigslist. Firstly unlike other advertising opportunities there is very little risk involved in posting on Craigslist.

With the exception of job postings and housing postings in specific markets, advertising is free on Craigslist. Users are asked to agree to the terms of service of the community and are expected to follow specific guidelines when posting advertisements but there are no financial obligations to those placing advertisements on Craigslist. This means those who post advertisements do not have to be concerned with whether or not the advertisement they place will meet their expectations in terms of sales generated.

Reaching Potential Customers on Craigslist
Another reason why posting advertisements for products or services on Craigslist is so worthwhile is the likelihood of reaching a large audience of potential customers. A review of the Craigslist fact sheet reveals pertinent information regarding the amount of traffic the website receives. According to this information Craigslist receives approximately four billion page views each month with ten million people using Craigslist each month. From these statistics it is clear that advertisements placed on Craiglist are likely to receive at least some attention from potential clients.
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If and when you ban someone – or even credibly threaten to do so – you’ll certainly be attacked with the Free Speech argument. Doesn’t everyone have the right to say what they want?

Sure they do, but not in your home, and your blog is your home. It’s your property. You provide the service, you set the rules, and just as no one has the right to come into your home and abuse your family, no one has an absolute right to enter into your forums, push fraudulent medicine or imitation watches, and abuse your guests.

That’s why periodically publishing the forum rules is a must. While it might become necessary to remove someone from the discussion, it is only fair that you set expectations and enforce them fairly and consistently. The value of the forum is not in the cathartic (or financial) benefits it provides your readers, but in the information and conversation they share. Allowing your forums to become an abusive free-for-all will alienate the very readers that you want to keep. Putting out a few obnoxious and abusive guests is a small price to pay to allow the vast majority of your readers, who will have valuable input and discussions, to enjoy their visits to your virtual home.

Your readers expect you to write what no one else is writing – that’s why they’re on your site and not another. This should not be difficult if you decided wisely when you designed your blog originally. You’ve got to make every entry a masterpiece: something worth reading and something worth linking to. Just posting part of a story with small commentary works in small doses, but everyone can read the news themselves. Unless you have something worthwhile to say about a story, some valuable insight to present or relevant commentary that ties this story to other stories, it may not be worth posting. Your readers return because they value what you have to say. Don’t disappoint them by giving them too much unexpected fluff, and don’t simply rehash the opinions of others without giving your readers the satisfaction of your own.

In September of 2004, the CBS News program “60 Minutes II” ran a special on President George Bush’s service in the Texas National Guard during the Vietnam War. One of the pieces of data they displayed was a memo allegedly written by the late Lieutenant Colonel Jerry B. Killian. As soon as the memo flashed across the screen, the New Media began an investigation that would lead to in the firing of three CBS News executives and the retirement of longtime anchor Dan Rather.

At issue was a simple question: was the memo authentic? CBS News assured the public it was, citing handwriting and document experts. Within 24 hours, the New Media had shown that such was not the case, that the memos could not have been produced on any machine in the hands of the Texas Air National Guard during the Vietnam era. The New Media quickly demonstrated that the proportional spacing of the memo and the superscripting of dates were nearly impossible to create on 1970s technology and that the layout of the memo was unlike anything produced at the time. In short, they showed that the memo was not created on a Texas National Guard typewriter as CBS News had alleged, but was instead produced on a modern computer using Microsoft Word on its default settings and faxed or copied repeatedly to make it look old. They showed, beyond a reasonable doubt, that the memo was a fake.

As word of the fraud spread across the internet, additional data came to the fore, questioning the use of CBS news’ acquisition and handling of the documents. Within a week, other major news organizations began reporting on the controversy, within two weeks, CBS itself reported that they had been misled by their source concerning the origin of the memo. Soon after, CBS brought in a former attorney general and a former president of the Associated Press to get to the bottom of the issue. The result was a shakeup of the entire CBS news structure.

Who was this “New Media” that was knowledgeable enough about such arcane topics as superscripting and National Guard memo layouts to shake up one of the biggest news outfits in the world in a matter of weeks? It was a network of independent bloggers who posted their findings in real time, shared information, and tested ideas. And their posts were followed closely by millions of readers, many of whom posted the findings on their own blogs for their own readers. As those readers shared the information with friends and colleagues, interest in the New Media, and the habit of readers looking for their news from independent sources, accelerated a climb that began when Matt Drudge reported rumors of what became the Monica Lewinski scandal several months before the Old Media whispered a word publicly about it.